The innovation camp took place from 16th-17th March 2016 in St. Stanislav’s Institution. Participants’ aim was to find a creative and innovative solution to the problem of The Diocesan Classical Gymnasium’s promotion on social platforms. They were encouraged by more experienced speakers in the field of economics, namely by two alumni (Petra Zoubek, Jakob Vrhovec) and the economist Gorazd Pavlek. Students tried to convince a three-member jury in a short, but persuasive speeches about the applicability of their ideas. By doing so they gained a lot of marketing experience and outside classroom knowledge.  The mentors of the camp were Mirjam Lindič, teacher of German and Martin Čokl, teacher of physics at the DCG. /Anamarija Čuden/